Espacio virtual del Centro de
Excelencia en Contenidos
Digitales de Málaga
Our most recent location intelligence (LI) research takes a deep dive into the LI landscape. The report titled, “Now Tech: Location Intelligence Technologies, Q3 2019,” analyzes 34 different players in the location intelligence market. We describe the key capabilities, the emerging...
Eighty percent of marketing decision makers say that improving their customers’ experience is their top priority (it falls second place to “grow revenue” in popularity — 87% of marketing leaders call that their top imperative), yet our research shows that customer...
Singapore is recognized as one of the world’s most innovative hubs and as an innovation powerhouse in Asia: The 2018 Global Innovation Index ranks Singapore as the fifth most innovative market out of 126 global economies analyzed, and Singapore’s recently launched S$1 billion...
#CIOs who are looking to be the agents of #DigitalTransformation but aren’t perceived that way can overcome this — by taking a few key actions. And to learn more, read myself and David Johnson’s latest #Forrester report.
External market factors can make business success seem out of your control. But HP Inc. found that even in a difficult market, a well-established business can uncover opportunities for cost-saving efficiencies that also contribute to delighting the customer. Their approach was to create:...
True Or False? — Passenger Experience Drives Airline Profit! If you’d like to test yourself and your customer experience (CX)/marketing department on how well you can attest to the truth in the above statement, ask yourself: “How much is CX improvement worth in annual...
QUÉ ES
Estamos seleccionando, con la opinión de los usuarios, ciertas fuentes de información que entendemos que son interesantes para la misión del Observatorio de la Innovación de Málaga.
Por favor, considera que al hacer click sobre cualquiera de las entradas serás dirigido hacia el sitio web original de la fuente, y que este se abrirá en una nueva pestaña de tu navegador.
Co-financiado por:
